LinkedIn Groups provide a great platform for (i) increasing your visibility, (ii) increasing your impact and (iii) expanding your influence. This lesson walks you through a step-by-step process for making LinkedIn Groups work for you.
Take full advantage of this lesson:
- Watch the video.
- Click here to download the instructional guide.
- Click here to download the infographic.
- Use the notepad on the right side of the video to record your ACTION steps.
Additional Information For This Lesson
1: When I said “apply” to be in groups, I meant “ask to join.” There is rarely an application process to join groups; however, many groups require that you ask to join them.
2: Promotions in LinkedIn Groups is not inherently bad; it’s just premature until you’ve created a reputation for adding value to the group. Unless you are in a group that is built around promotion, you brand will be well serve, if you add value first and then begin to integrate promotional materials in to your group posts. I discuss sharing your content in tip 5.
3. The video appears to end a bit abruptly, however, my last point in the summary is to add value.
This video lesson is an adaptation from TC’s live Periscope broadcast.